Manipulation. What do you think when you hear that word? Evil, bad, wrong, secret, selfish. Do any of these come to mind? If you so you are not alone. People that use other people to get only what they want are considered to be manipulative, and should be avoided. Suppose you met a friend, and thought they were an ok, person. You ask around to see what other people say about them. What would you think if they only said that they were ‘manipulative?” Would that impress you? Would that want you to stay away from them? What if you were at a party, and some people came up to you and asked to speak to you alone. It was really important, they said. It was about your reputation, they said. They take you aside, and tell you that other people have been talking. They have been saying that you are a manipulative person. How would you make that feel? Proud? Happy? Sticky?
The truth is, humans learn to be manipulative since the day we learn to cry. We cry, not because there are any rational thoughts in our brain, only because we know that when we make certain contractions in our throats and force air out, it makes a loud sound. We don’t know emotions, or feelings, or thoughts, we are still at the very early stages of the discovery period of our lives. We scream, and then something cool happens. Those big people come and pick us up. Wow. Then they put us down, and leave. We take in a deep breath (although we don’t know yet what breath is) and do it again, and they return. Wow. We have discovered a new power within us. We can control parts of our bodies, and other people will respond. When we grow older and begin to learn to use words and phrases, we also discover how certain words, phrased certain ways, can get people to do what we want.
Evolutionary Biologists are starting to wonder if the purpose of language itself is for persuasion rather than simple data transfer. Think of the things you’ve said to people recently. Although they may have been factually based messages, wasn’t there underlying purpose to persuade somebody to think a certain thought or to feel a certain emotion? Isn’t a pure transfer of data anyway a persuasive effort to get somebody else to think the same thoughts that you are thinking? When you call your husband or wife to say you are running late, aren’t you using your language to persuade her to remain calm? When you write the correct answers on an exam, aren’t you using a specific form of persuasion to get the professor to give you a good grade? Isn’t television, radio and the recent explosion of the internet merely other means of grabbing your attention in an attempt to persuade you to buy the advertised products?
One of the forgotten elements of persuasion and manipulation is the win/win concept. Everyone persuades, everyone manipulates, all the time. The only times that it sticks out is when somebody selfishly disregards the win/win model and reverts to the win/lose, or the more popular win/i don’t care. And when you think about it, the different kinds of manipulation are not good or bad, they are just effective and ineffective. Suppose you were to realize that the most effective form of persuasion and manipulation model is the win/win model? And suppose you took it a step further, and discovered that the easiest, friendliest way to manipulate and persuade somebody was figure out a way to let them win first, and then by winning, they would in turn feel compelled to help you get what you want, since you’ve already helped them get what they want? Imagine if you could let go of any expectation long enough to help somebody get what they wanted, with the full knowledge that the laws of karma would reciprocate, somehow, someway? What would happen if everybody lived according to this model? What kind of world would it be?
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